In the year of Corona, I read a lot. I did not read as many non-fiction books as usually, but escaped into some great novels, alone and with my family/kid.
- Der Fisch in uns: Eine Reise durch die 3,5 Milliarden Jahre alte Geschichte unseres Körpers – awesome and entertaining book about evolution, from the point of view of an archeologist.
- The Lean Startup – totally overdue for me to read this great classic on starting a business,
- Solaris – reading this was triggered by the release of the movie. The book is awesome, the movie is horrible.
- Children of Time – hard science fiction, the way I like it!
- Todesengel – a great and depressing story on populism and hate.
- Im Krieg – another great science fiction on weaponized animals. He was a good dog!
- Traction: How Any Startup Can Achieve Explosive Customer Growth – this is a wonderful book, as it makes sure that you are not blind to promising sales channels.
- The Technology Fallacy: How People Are the Real Key to Digital Transformation –bringing the buzz-word topic of digital transformation and people together.
- Productized Services – a useful book for freelancers who want to productize their services without employing people.
- Children of Ruin – not as good as “Children of Time”, but still a fascinating read.
- Project to Product – I have a hard time buying into the framework that is supposed to solve the problem of the digital disruption.
- Das Jesus-Video – interesting idea, but compared to other Eschbach books it is just “okay”.
- Die lymphatersche Formel – short story by Lem, I came across it when looking for Solaris.
- Awaken the Giant Within – I like to check out books like this once in a while that provide guidance in your life, but it was too much anecdotes and feel-good stuff, without much substance.
- Im nächsten Leben wird alles besser – too much lecturing, twice as long as it needs to be and an end that was totally predictable. Not sure why this book got such good reviews.
- Blackthorn Book 3 and 4 – Book 2 is still my absolute favorite. Book 3 was decent, book 4 a little disappointing.
- Der Ratz-Fatz-x-weg 23 – Fast and fun story, perfect to read with the family.
- Die Nachtflüsterer 1-3 – I got the audio book because it was read by Oliver Rohrbeck. But the story itself was so-so.
- Das schwarze Mal – pretty good fantasy, set 500 years in the future. However, the end is rushed and a little anticlimactic.
It somehow did not feel like I read this much. This is probably due to the fact that there were quite a few short and fun books that were not really that memorable, but still worthwhile reading.
- Elon Musk: Tesla, PayPal, SpaceX (Biography) – While Musk may not be the nicest person, he’s absolutely inspiring. Well-written book.
- Radical Candor (Business) – Absolutely amazing book about leadership and managing people.
- A Practitioner’s Guide to Account-Based Marketing (Biz) – An excellent book that shows how to bring marketing and B2B-sales together!
- Becoming (Biography) – Quick and enlightening read about the Obamas. Don’t expect it to be political.
- Playing For Keeps (SciFi) – Fun and quick read about second-class superheroes.
- Measure what Matters (Biz) – I always liked the concept of OKRs. This book adds a lot of context, but could be more specific regarding implementation.
- The Algebraist (SciFi) – A fun read of hard science fiction, at times a bit too lengthy, the end a little bit anticlimactic.
- Solarstation (SciFi) – Another fun and quick read, not very deep, but plenty of action.
- The Enemy Stars (SciFi) – Hard SciFi with the premise that teleporting is possible, but it is mainly about the interaction of a small group of people in crisis. Decent, but feels like the 50s.
- Fish (Motivation) – Quick read that I got as a gift. Doesn’t really stand out, but useful for people looking for a starting point.
- Altered Carbon (SciFi) – I abandoned watching the show. The book is okay.
- Wenn es auch unmöglich scheint (Spirituality) – A classical Buddhist story retold.
- The Cat Who Walks Through Walls (SciFi) – I like the early books from Heinlein, but the later ones dilute a good story with his strange ideas on society and relationships
- Business Adventures: Twelve Classic Tales from the World of Wall Street (Biz) – A collection of true stories, but not on Business, but on Finance, and that made it boring for me.
- Cloud Atlas (SciFi) –I liked the movie much better. On the positive side, finally the story made sense, although to me the story was rather boring.
- Blackthorn Series – Set in the 17th century, this is a great series full of riddles and secrets, and it holds great values for children. The reading of the German audio book is extremely well done.
- Lucifer Junior – Even though the main character is the son of the devil, this is fun reading for children, again with good values.
- Schrecksenmeister – Not the best, not the worst book by Walter Moers
Reading old Scifi sometimes makes me chuckle: we reached this point in the 90s:
“I use Sony Megawafers, each good for half a million words, each two centimeters wide, three millimeters thick, with information packed so densely that it doesn’t bear thinking about.”
I love the Internet:
We can even recommend John Gallaugher’s undergraduate textbook, Information Systems: A Manager’s Guide to Harnessing Technology, as perhaps the most consistently up-to-date discussion of digital strategy out there—he updates the material yearly, and it’s readily available online as a PDF file.
David Rogers, of Columbia University, penned a volume, The Digital Transformation Playbook, on how leaders should update their thinking. He argues that digital forces are disrupting five key domains of strategy: customers, competition, data, innovation, and value.
I’ve seen this to be true many times:
“Executives cannot simply impose change on organizations, yet grassroots change is unlikely to be sustainable without strong executive support.”
Eine Zukunftsstrategie muss mindestens eines der drei Kriterien erfüllen: digital, disruptiv oder direkt.
Märkte sind nichts anderes als Kommunikationsplattformen, auf denen Kundennutzen über Dialoge generiert wird.
Starter-Questions for 1:1s: I like to start with three questions: What makes you very happy? What saps your energy? How would you describe your dream job?
When founding a business, decisions need to be made by design, not by default.