Quote from The Technology Fallacy (Management on the Cutting Edge)

Unless you have a good sense of where you are heading, your short-term objectives could lead you in the wrong direction. Deloitte’s John Hagel laments that most companies don’t look far enough ahead when thinking about digital strategy. Instead of the one- to three-year time frame that most companies use for digital strategy, Hagel advocates using a ten- to twenty-year timeframe in addition to these short-term goals.

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